It goes without saying that the key to any successful product is ensuring it’s available when the customer wants it. This is true of everything – food, technology, furniture, transportation – and it’s equally true for casino games.

There is a great deal of choice in the world of iGaming. Not only is this the case with the large number of casinos and sportsbooks online, but it is also true of the games and markets they offer.

After showcasing GamePark at SBC Lisbon last week, we caught up with Head of Client Success Cecilia Lucas to discuss AI, data, and what makes the GamePark recommender engine unique.